{"title":"Rice","description":"\u003cp\u003eDiscover the NO.1 CHOICE Rice collection offering premium-quality grains carefully selected and hygienically packed to ensure purity, freshness and authentic taste. Perfect for daily meals, biryani, pulao and traditional Indian recipes, our rice delivers consistent texture, aroma and quality in every serving. Bring home wholesome goodness with NO.1 CHOICE Rice.\u003c\/p\u003e","products":[{"product_id":"rice","title":"NO.1 CHOICE Premium Indian Rice | 100% Pure \u0026 Natural Long Grain Rice | Non-Sticky Texture, High Nutritional Value \u0026 Delicious Taste | Ideal for Daily Cooking, Steamed Rice, Pulao, Fried Rice and Healthy Meals","description":"\u003cul class=\"a-unordered-list a-vertical a-spacing-mini\"\u003e\n\u003cli style=\"color: rgb(0, 0, 0);\" class=\"a-spacing-mini\"\u003e\u003cspan style=\"color: rgb(0, 0, 0);\" class=\"a-list-item\"\u003ePREMIUM QUALITY: 100% pure Indian rice with superior grain quality, perfect for traditional dishes like biryani and khichdi\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"color: rgb(0, 0, 0);\" class=\"a-spacing-mini\"\u003e\u003cspan style=\"color: rgb(0, 0, 0);\" class=\"a-list-item\"\u003eALL-NATURAL COMPOSITION: Contains no chemicals, preservatives, artificial colours, ammonia, or harmful ingredients\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"color: rgb(0, 0, 0);\" class=\"a-spacing-mini\"\u003e\u003cspan style=\"color: rgb(0, 0, 0);\" class=\"a-list-item\"\u003eVERSATILE COOKING: Non-sticky texture makes it ideal for daily meals, with perfectly separated grains after cooking\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"color: rgb(0, 0, 0);\" class=\"a-spacing-mini\"\u003e\u003cspan style=\"color: rgb(0, 0, 0);\" class=\"a-list-item\"\u003eSTORAGE INSTRUCTIONS: Keep in a cool, dry location, no refrigeration needed for maintaining freshness and quality\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"color: rgb(0, 0, 0);\" class=\"a-spacing-mini\"\u003e\u003cspan style=\"color: rgb(0, 0, 0);\" class=\"a-list-item\"\u003eCERTIFICATIONS: Meets quality standards with ISO 22000, GMP, and Non-GMO certifications, ensuring premium product quality\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"NO.1 CHOICE","offers":[{"title":"480gm","offer_id":43038012702833,"sku":"NOC023","price":12.0,"currency_code":"INR","in_stock":true},{"title":"980gm","offer_id":43038012735601,"sku":"NOC024","price":380.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0663\/8462\/5777\/files\/Rice_5.jpg?v=1772405031"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0663\/8462\/5777\/collections\/Rice_5.jpg?v=1772405039","url":"https:\/\/www.no1choice.in\/collections\/rice-1.oembed","provider":"No. 1 Choice","version":"1.0","type":"link"}